Conexa – Your 24 hour virtual sales assistant

According to Facebook IQ 2019, research shows that 87% of car buyers have already made up their minds before heading to the dealership. They tend to narrow down their choices by researching online ahead of purchasing. Despite this, most automotive businesses focus their digital strategy on a narrow selection of models and don’t proactively engage with car buyers who have signaled their interest in other models or trims whilst researching online. With multiple models, trims and colour combinations – knowing which variant to present to a prospective customer can be challenging to say the least.

For most shoppers, getting the keys to a new car requires a visit to the dealership. But thanks to digital media, the process has changed significantly. On average, new car buyers visit two Dealerships before making a purchase — a big departure from the days when people in comparison shopped for cars in a showroom rather than online.

Getting shoppers into dealerships means adapting the traditional car-buying journey to meet new consumer needs. To reach and effectively engage people before they visit the dealership, MDH Digital has developed a online solution to create a more assistive online experience and use the right measurement metrics to gauge success.

INTRODUCING AUTOMOTIVE

E-COMMERCE WITH CONEXA

WHAT IS AUTOMOTIVE E-COMMERCE?

Automotive E-Commerce retargets buyers with the exact preferences, including colour & trim, that they selected when visiting your website. With our software, we can target website visitors with your full range of variants, delivering cost effective results powered by machine learning.

WHAT IS CONEXA

CONEXA, is a Virtual Sales Assistant that takes website visitors through the initial steps of the purchase journey, from selecting a specific vehicle to entering financing information. The information is then sent to the bank for a real-time approval, providing your sales teams with highly qualified leads that are ready to convert.

WHAT DATA DOES CONEXA USE?

OVER A PERIOD OF 16 MONTHS

CONEXA MONITORED AND PROCESSED

2,999,428

User's Behaviour Monitored

28,098

Finance Applications Processed

12,222

Approvals Obtained

CONEXA ASSISTS YOUR ONLINE USERS

VEHICLE SELECTION

FINANCE APPROVAL

GIVE YOUR SALES TEAM THE POWER TO CLOSE WITH 

LEADS THAT ARE READY TO CONVERT

Automotive E-Commerce retargets buyers with the exact preferences, including colour & trim, that they selected when visiting your website. With our software, we can target website visitors with your full range of variants, delivering cost effective results powered by machine learning.

CONFIGURATOR

PRE-QUALIFICATION

BANK APPROVAL